Personal Branding is a way of looking at things. It is a lens through which we can interpret and decide if actions and behaviors are good or not. Most of the things about personal branding we already know about - but we dont always know what to apply and when. A personal branding lens groups and guides our thoughts and actions. It's actually very exciting because I can now prioritize what I do using this "branding" lens. I was thinking about this today when I set up my first Squidoo page. Squidoo is a site set up by that marketing genius, author and agent of change Seth Godin. It allows you to set up any number pages which they call a "Lens". These lenses are just a particular persons view of things - their perspective. So I think Personal Branding concepts are a lens which gets placed on our lives and our careers. And I know that when we have a "focus" things are easier.
There are at least 10 distinct advantages to keeping your blogs short.
Like bite sized shredded wheat - its easy for someone else to consume
More often than not you are willing to write something ...
There is a myriad of ways to make Twitter useful. These are some of the reasons I use Twitter
Monitor Technical Conferences - You dont have to go to get the lowdown on current conferences ...
Why would anyone want to start to Twitter? There are many reasons - but mostly to get started you have to take it on faith that there is something to the process. I myself am not ...
A few years ago personal branding was more of a curiosity for individuals. Now we cant read a magazine without hearing about personal branding. I think in some ways branding yourself ...
I recently presented my pitch on personal branding at two lunch time events in Sunnyvale. On the first occasion in January I wore tan cordoroy pants with the shirt you see below. And more ...
Living at the Nexus of Technology, Service, Marketing and Evangelism @ JeffreyBlake.com 
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